How Much Does GTA 6 Cost? Price and Editions Explained
GTA 6 costs $79.99 for the Standard Edition and $99.99 for the Ultimate Edition, confirmed by Rockstar on June 24, 2026. Here is what each edition includes, what Take-Two's CEO has said about the price, and how it compares with the $70 to $80 range analysts expected.
The GTA 6 price is official: Rockstar Games confirmed on June 24, 2026 that the Standard Edition costs $79.99 and the digital-only Ultimate Edition costs $99.99 on PS5 and Xbox Series X|S, with pre-orders open since June 25 ahead of the November 19, 2026 launch.
What is officially confirmed about the GTA 6 price
Both prices. Rockstar announced the $79.99 Standard Edition and the $99.99 Ultimate Edition on June 24, 2026, opened pre-orders on June 25, and confirmed the Vintage Vice City Pack as the pre-order bonus for both editions. Only the Standard Edition is sold in a box, and that box contains a download code, not a disc.
Anyone selling an early-access tier or a copy that unlocks before November 19 is not selling the real thing. Rockstar's US list prices are $79.99 and $99.99, sold through the PlayStation Store, the Xbox Store and select retailers.
How much does GTA 6 cost?
The confirmed GTA 6 cost is $79.99 for the Standard Edition and $99.99 for the Ultimate Edition. That sits $10 above the current AAA market: most big releases in 2024 and 2025 launched at $70, and a handful of premium titles pushed to $80.
That landed at the top of the range most observers expected: the industry had already moved the standard AAA price from $60 to $70 this console generation, a few high-profile games had tested the $80 ceiling, and Take-Two's own messaging (covered below) repeatedly referenced the "$70 or $80" bracket.
The $99.99 Ultimate Edition is the only premium tier. There is no $100 standard edition, no third tier above Ultimate, and no edition with early access: every copy unlocks on November 19.
What each edition includes
- Standard Edition, $79.99. The base game. Digital on either store, or a boxed download code at retailers. See our no-disc physical edition explainer.
- Ultimate Edition, $99.99. The base game plus what Rockstar describes as an exclusive collection of premium vehicles, weapons and apparel, with bonus content woven through Jason and Lucia's story rather than a separate mode. Digital only.
- Vintage Vice City Pack, with every pre-order and every digital purchase made before November 20, 2026, on either edition (physical pre-orders while stocks last): a classic '55 Vapid Stanier with the Shore Court garage near Ocean Beach, retro outfits and hairstyles for both leads, and a weapon pattern.
- A free month of GTA+ for digital pre-orders, per Take-Two's press release.
For help choosing, read our Standard vs Ultimate comparison.
What Take-Two's CEO actually said
Before the reveal, Take-Two CEO Strauss Zelnick never stated a GTA 6 price, but he framed the conversation around the $70 to $80 range. Asked about the possibility of in-game advertising, Zelnick said it is "difficult for me to believe that we would want to have interstitial advertising in a game that someone paid 70 or 80 bucks for. It would seem unfair." The Standard Edition landed at the top of that bracket.
Separately, Zelnick has leaned on a value argument, saying Take-Two's goal is to deliver more value than it charges and that the company has used variable pricing for years. On the August 7, 2026 earnings call he said "Rockstar got it right on the pricing of the Standard Edition and the Ultimate Edition", and, asked about early access, said Rockstar could have made "any number of other pricing choices" but chose to deliver value rather than charge for it. We covered the full price defense separately.
What analysts estimated
Outside the company, the most cited estimate came from Bank of America. Analyst Omar Dessouky predicted GTA 6 would launch at $79.99, and suggested that figure could help establish a new $80 base price across the wider games industry.
That forecast turned out to be right: the Standard Edition opened pre-orders at $79.99, the top of the $70 to $80 band most analysts expected.
When was the price confirmed?
Rockstar confirmed the price on June 24, 2026, alongside the two editions and the day before pre-orders opened on June 25. The answer to "how much is GTA 6" is now settled: $79.99 for the Standard Edition, $99.99 for the Ultimate Edition.
Digital pre-orders can pre-load from November 12, and boxed Standard Edition codes ship, or are available for in-store pickup, from the same day. Our pre-order guide covers where to buy, and the GTA 6 hub tracks every confirmed fact alongside the official GTA 6 screenshots.
Update log
- September 12, 2026: rewrote the page from a pre-reveal price expectation piece into a confirmed price and editions explainer: $79.99 Standard and $99.99 Ultimate (June 24, 2026), pre-orders open since June 25, the Vintage Vice City Pack, the free GTA+ month for digital pre-orders, the code-in-a-box physical edition, pre-load on November 12, and Zelnick's August 2026 comments. Retitled from "How Much Will GTA 6 Cost? Price Expectations Explained".
Sources
- Grand Theft Auto VI pre-orders begin on June 25 (Rockstar Newswire). Price, editions and the Vintage Vice City Pack.
- Rockstar Games announces pre-orders for Grand Theft Auto VI (Take-Two Interactive). November 12 pre-load date, the November 20 bonus window, and the free month of GTA+ for digital pre-orders.
- Rockstar confirms there will be no disc version of GTA 6 at launch (VGC).
- Why GTA 6 doesn't have early access, according to Take-Two (GameSpot). August 7 earnings call.
- Take-Two CEO on GTA 6's price: 'given the hype, we could have made other pricing choices' (TweakTown). "Rockstar got it right" quote.
- GamesRadar+ — Take-Two CEO on ads in a $70-$80 game: "It would seem unfair"
- Complex — Bank of America says GTA 6 should cost $80
- ScreenRant — GTA 6 price tag basically confirmed by Take-Two boss
- TweakTown — Take-Two comments on GTA 6 price, says Rockstar will reveal it 'soon'
- TweakTown — Bank of America believes GTA 6 will cost $80
